beyond sustainability

From protein bars to bed sheets, our mission is to save the planet, empower people to do the same, and inspire a new standard of consumerism. We are reversing global warming by creating a new way to purchase sustainable foods and products. And when sustainability doesn’t go far enough, we go beyond sustainability and empower people to actually remove carbon dioxide by planting trees. We believe you shouldn’t have to sacrifice a dinner date, coffee or any other purchase for sustainability — the two should be synonymous.